Croatia dropped from 38th to 39th in GCI 2019.
Croatia’s performance in 2019 is in line with the global average. There has been improvement in
smartphone use and mobile broadband subscriptions, so Croatia achieved maximum scores in these
categories. However, user experience declined somewhat in relation to customer services, download
speeds, and mobile broadband affordability. Mobile broadband access in Croatia continues to be one
of the fastest growing markets. Telecom operators have started migrating towards the LTE standard
and are in the process of upgrading to fiber optic infrastructure. The number of local companies
that are using websites for advertising and online ecommerce sales is rapidly increasing.
Croatia’s greatest challenge with digitalization remains its low performance in connectivity and
coverage. To reap the full benefits of digital transformation, Croatia needs to improve its
broadband infrastructure. According to GCI indicators, the country has limited investment in high
tech enablers such as cloud computing and IoT. More initiatives and action should be taken to grow
the supply of these services.