[Shenzhen, China, March 17, 2017] At the Mobile World Congress 2017 in Barcelona, Deutsche Telekom and Huawei jointly presented Entertain TV 2.0, the next generation of video service.
Entertain TV 2.0 is a versatile entertainment service platform launched by Deutsche Telekom in May 2016 in Germany. The new platform fulfills consumers’ demands to experience SD, HD, as well as 4K UHD video programs on any screen, at any time, and anywhere.
Today end users have changed the way they consume video. People want to watch videos without any time and space limitations, watch more diversified content, quickly find desired programs, share video with friends, and share emotions, and comments via social media with them.
Based on this market video consumption change, Huawei signed a strategic partnership with Deutsche Telekom back in 2014, targeting to provide a complete new end-to-end hybrid video solution, including server infrastructure, applications, new terminals, and to perform the role of the system integrator. Through joint innovation, Huawei supported Deutsche Telekom in the design, development and deployment of Entertain TV 2.0 in 2016.
Entertain TV 2.0 offers new functionalities for consumers, providing a more comfortable and flexible way of watching video programs by using new functions like ‘restart’, ‘7 days of replay’, and ‘intelligent search’. Furthermore, with the Entertain TV mobile cloud service, consumers can also watch their favorite broadcasts, VOD and existing recordings through different mobile devices. Entertain TV 2.0 also provides consumers with more options on video applications.
Xiaolong Song, President of the Huawei Video Product line said, "In the digital era, delivering rich video experiences is a fundamental critical success factor for broadband, mobile and pay TV operators. Huawei’s hybrid video solution enables operators the flexibility and scalability that offers them a future-proof solution which aims to deliver to the end user compelling, reliable, and convenient video services across multi-screens."
Huawei will continuously cooperate with global operators to provide consumers with our ROADS (Real-time, On-demand, All-online, DIY and Social) experience and achieve operators’ video business success.