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Sunrise: Rising to the Backhaul Challenge

Oliver Steil, CEO, Sunrise: The Swiss market is characterized by users who actually do spend significant amounts for telecommunications and they ask for high speed Internet services. We do have the highest smartphone penetration in Europe, and therefore it is absolutely vital that the three operators in Switzerland build high quality networks.

Sunrise is developing into a full service provider in the Swiss market. Originally we were very much focused on mobile, and we are now significantly investing into our fixed business, and also we have fiber based services. We have launched an IPTV product, and we are also serving the business customer segment much more than in the past.

At Sunrise we were looking at a partner who was willing to take the risk of having end-to-end responsibility of our network build-out, so for the deployment, servicing, maintenance, and the future deployment of networks. And we found that Huawei was standing out compared to other competitors in taking that end-to-end responsibility and sharing the risk with us. We are competing with a very strong incumbent and it is important for us to be fast with service delivery and innovation.

Stefan Sturzenegger, Fixed Network Senior Manager, Sunrise: Over the last year Sunrise built up a classical TDM-based network to support the 2G and 3G mobile technology. Because the introduction of smartphones, the capacity needs have been exploding and Sunrise was looking for new ways to actually cover these needs. Sunrise was looking for new ways to transport capacity to the antennas, so Sunrise was looking into Layer 2 and Layer 3 technology, and decided that layer 3 will be the technology for the future to overcome all these capacity needs.

Dragan Ciric, Senior Engineer, IP Mobile Backhaul, Sunrise: So following the strategic decision to change from capacity from legacy TDM-based backhaul to IP-based backhaul. Sunrise sent out an RFQ to six or seven vendors, and we short-listed four of them and with each one we did an extensive proof of concept in our lab, including a platform QoS test. Out of this process Huawei came out as a clear winner in terms of performance, extendibility, committed roadmaps and features.

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Issue 19(03/2014)