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Why Attend?

The fifth Ultra-Broadband Forum (UBBF 2018) will be held from September 10th to September 11th, 2018, in Geneva, Switzerland. As a leading global ultra-broadband event, UBBF is a platform for the ultra-broadband industry to share viewpoints on ultra-broadband development, facilitate the business success of all partners in the industry chain, and collectively create a sustainable ecosystem.

An intelligent era is fast approaching us, and the entire ICT industry will face tremendous opportunities and challenges. As a result, the industry chain has shifted its focus and has started exploring how to leverage technologies such as AI, Big Data, and cloud computing to promote the industry’s intelligent transformation and to maximize its business value. UBBF this year has chosen ‘Intent-Driven Network: Maximize Your Business Value’ as the theme. By focusing on four hot topics ‘Premium Home Broadband, Reshaping User Experience’, ‘Cloud-Network Convergence, Enabling New Growth with B2B’, ‘Evolving Towards 5G and Cloud-Ready Metro Network Architecture’, and ‘Embracing a Future-Proof All-Optical Network’, this event presents an opportunity to share business innovations and practices of Intent-Driven Network.

More than 500 industry elites from telecom operators, vertical industry leaders, regulators, standards organizations, media agencies, and consulting institutions will take part this year and embrace change together.

Download the Invitation

Speakers

SPEAKER

Eric Xu

Deputy Chairman, Rotating Chairman, Huawei

SPEAKER

Ryan Ding

Executive Director, President of Carrier BG, Huawei

SPEAKER

David Wang

Executive Director, President of Products & Solutions, Huawei

SPEAKER

Kevin Hu

President of Network Product Line, Huawei

SPEAKER

Heinz Herren

CTIO, Swisscom

SPEAKER

Enrique Blanco

GCTIO Telefonica

SPEAKER

Dider Duriez

Executive Vice President, Global Solutions for Business, Orange

SPEAKER

Christian Gacon

Vice President, Wireline Networks and Datacenter Infrastructure, Orange

SPEAKER

Peter Lam

Managing Director of Engineering, HKT

Agenda

9:00-12:10
Keynote Speeches
Ultra-Broadband Business Strategy in the Intelligent Era
14:00~16:30
Summit: Premium Home Broadband, Reshaping User Experience
Discuss the development of home broadband, and share the practices of user-centric broadband services, how to apply Big Data and AI to enhance user experience and operation efficiency
14:00~16:30
Summit: Simplified Network Oriented to 5G and Telecom Cloud
Discuss the changes brought by innovative services such as 5G, cloud, edge computing, and Cloud VR, and the solutions to cope with these changes, and build an intelligent and simplified network
16:30~18:00
Exhibition Visit
Swisscom Booth, Premium Home Broadband, Simplified Network, Cloud-Network Synergy Enabling New Growth with B2B and Towards Optical Networking 2.0
16:30~18:00
Swisscom Showcase Visit
New technologies to accelerate the bandwidth of traditional copper lines
19:00-21:00
Gala Dinner
9:00-12:10
Keynote Speeches
Intent-Driven Network Evolution
14:00~16:30
Roundtable: UHD Industry Roundtable
Share industry experience, identify key issues in the development of the UHD video industry, and discuss the pain points, progress, strategies, and network requirements of operators' UHD video service development
14:00~16:30
Summit: Cloud-Network Synergy, Enabling New Growth with B2B
Enterprise applications accelerate on the cloud, explore how to take advantage of the network, build a clouded 2B network, and build a complete 2B end-to-end service capability
14:00~16:30
Summit: Towards Optical Networking 2.0
Discuss all-optical network evolution, and industry innovation and development
16:30~18:00
Exhibition Visit
Swisscom Booth, Premium Home Broadband, Simplified Network, Cloud-Network Synergy Enabling New Growth with B2B and Towards Optical Networking 2.0
16:30~18:00
Swisscom Showcase Visit
New technologies to accelerate the bandwidth of traditional copper lines

Premium Broadband, Reshaping Home User Experience

Huawei will work with global operators and partners across the broadband industry to build a new industry ecosystem based on quality broadband, discuss the development direction of home broadband, share the practices of user-centric broadband services, and explore how to apply Big Data and AI to improve user experience and operational efficiency.

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UBBF Review


Exploring industry development in the cloud era, and looking at how to redefine the digitization process

UBBF 2017 explored a vision of future networks and connectivity, highlighting the importance of B2B services for carriers, delivering the video dividends, accelerating the gigaband society, and the opportunities moving towards the 5G era. Key consensuses from UBBF 2017:

To grasp the opportunities of private line growth brought by cloud services, operators should fully leverage their advantages in networks, integrate the cloud and networks, to cultivate the differentiation and competitiveness of B2B private lines.

Video will bring huge dividends to the communications industry. A major challenge of 4K HDR development is the high bandwidth requirement, and the key to VR development is cloud-based VR.

Networks are the cornerstone of the digital economy. The digitization process is not only about network access, but also the service quality, speed, and related content and services. Accelerating digitization requires collaboration across industries.





Location

International Conference Centre Geneva