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The global market for brick-and-mortar business digitalization is rapidly expanding, and B2B digital and intelligent transformation is entering a crucial phase of deep implementation and widespread adoption. However, small and medium-sized enterprises (SMEs) still face significant hurdles. Traditional digitalization models are plagued by high costs, complex technology integration, poor hardware and software compatibility, and low operations and maintenance (O&M) efficiency. Fragmented network services and piecemeal hardware procurement fail to meet full-scenario needs across cashiering, settlement, daily operations, data collaboration, and intelligent O&M, making it difficult to create standardized, replicable deployment models. This is severely hindering the digital upgrade of physical businesses. Against this backdrop, a lightweight ecosystem collaboration solution that seamlessly integrates network, hardware, software, and cloud O&M has emerged as the key to overcoming these B2B transformation challenges.
Solving the B2B transformation puzzle: Network-device-cloud integration at scale for global SMBs
With years of experience in the business Internet of Things (BIoT) space, SUNMI has dedicated itself to building in-store digital infrastructure for businesses. Its B2B development strategy focuses on hardware foundations, ecosystem collaboration, scenario-based implementation, and scaled replication. SUNMI's long-term vision centers on a three-step, closed-loop growth system for the digital upgrade of offline retail.
Step one: IoT-based all-domain connectivity breaks down information silos, enabling digital interconnection of devices, scenarios, transactions, and customer flows, laying a solid foundation for transformation. Step two: Scenario-specific AI delivers intelligent computing power, elevating business operations from digital recording to smart decision-making. Step three: Real-world asset (RWA) technology turns operational data into trusted digital assets, building a credible digital credit system for businesses.
Based on this core logic and focusing on retail and restaurant scenarios, SUNMI, together with Huawei and leading global carriers, has developed an integrated solution that combines 5G networks, cloud computing, intelligent devices, and industry-specific software. This solution helps SMEs address digital and intelligent transformation challenges, offering a low-barrier, practical, and scalable path for global brick-and-mortar businesses.
Huawei's leading 5G technology, customer premises equipment (CPE), and mature cloud-network integration, combined with carriers' ubiquitous network coverage, localized services, and subscription models, deeply complement SUNMI's intelligent IoT devices and cloud management platform capabilities. Together, they create a standard, scalable ecosystem cooperation model that has proven successful globally. In Southeast Asia, SUNMI works with Huawei, local carriers, and vertical software partners to deliver a comprehensive one-stop digital store solution. This system, powered by 5G networks and commercial intelligent hardware, streamlines core operations like cashier transactions, mobile ordering, kitchen order delivery, and inventory management, driving success for SMEs across the region.
In the core markets of the Middle East, SUNMI partnered with multinational carriers to launch large-scale B2B digital benchmark projects. The model combines intelligent devices with subscription-based leases. It leverages tiered transaction fees and comprehensive marketing resources to help SUNMI rapidly penetrate retail and restaurant sectors, building a new service ecosystem that connects carriers with in-store businesses.
The project deployed tens of thousands of intelligent devices and thousands of cashier kits, along with two core systems: Terminal management system (TMS) and remote key injection (RKI). The solution offers commercial-grade stability, ultra-fast transaction responses, streamlined user experiences, and cloud compliance. This dramatically cuts digital investment and operational costs for merchants, validating the scaled commercial value of "intelligent devices + cloud platform + carrier network" model.
By co-creating the network-device-cloud collaboration system, the three parties established a robust IoT foundation for offline businesses, addressing the pain points of isolated devices, offline data, and complex O&M in traditional stores. The widespread adoption of 5G-A and edge computing technologies further enhances cloud-network computing power, effectively supporting AI deployment and intelligent operations.
However, the industry often overemphasizes connectivity while neglecting intelligence. Basic digitalization can collect data and facilitate low-level collaboration but falls short of driving proactive operational decisions. As a result, AI implementation remains stuck in an "easy to pilot, hard to scale, shallow integration" rut. Data shows that the current conversion rate of enterprise AI pilots to full implementation is below 25%. Closing the intelligence gap has become a core priority for B2B digital and intelligent transformation.
AI implementation breakthrough: Intelligent hardware and scenario-specific AI for a device-cloud-intelligence closed loop
If IoT connections lay the foundation for digitalizing physical stores, scenario-specific AI is the key to achieving a leap in business value. By infusing physical operations with analytical and decision-making capabilities, AI turns static data into dynamic productivity. Drawing from SUNMI's hands-on experience and that of over 1,000 ecosystem partners, the root causes behind low AI adoption rates come down to four gaps.
- Perception gap: Businesses see AI as a tech gimmick, ignoring its practical value in real-world scenarios.
- Investment gap: Enterprises prioritize hardware procurement over scenario adaptation and operational enablement.
- Planning gap: Pilot projects are disconnected from actual business processes, making them hard to scale or replicate.
- Capability gap: Network, cloud, and AI technologies have high integration thresholds. SMEs and traditional service providers lack the in-house expertise to pull it all together.
Closing these gaps is the core focus of SUNMI's ecosystem collaboration with Huawei and carriers.
From a practical standpoint, the large-scale application of industry AI has long been hindered by three core bottlenecks: data, cost, and implementation. On data, a lack of standardized, high-quality offline business data makes it hard for AI models to adapt accurately to real-world operations. On costs, SMEs struggle to afford the high expenses of AI development, deployment, and iteration. On implementation, traditional AI solutions are disconnected from in-store business processes, leading to unfavorable adaptability and high barriers to entry.
In response, deep collaboration between SUNMI and its ecosystem partners has created comprehensive capability alignment. SUNMI's all-domain IoT devices gather standardized, scenario-specific business data. Combined with Huawei's cloud-network computing power, this lowers technical deployment thresholds and costs. Additionally, carriers leverage local scenario resources to facilitate large-scale promotion, effectively addressing industry AI implementation challenges and advancing the transition from concept pilots to widespread practical use.
With years of industry experience, SUNMI has developed a closed-loop system combining intelligent hardware, a cloud platform, and scenario-specific AI, transforming IoT digitization into intelligent enablement. Their proprietary intelligent hardware covers all B2B needs, from retail and restaurant to healthcare. The unified cloud-based management platform connects devices, business data, and processes across all domains. Scenario AI is deeply integrated into terminal hardware and business processes, giving terminals the ability to compute and make decisions independently. This equips offline businesses with a smart brain that can be easily implemented and updated.
To lower the industry transformation barrier, SUNMI launched the AI Market open platform. This platform bridges the gap between developers, technical ecosystems, and offline merchants, allowing partners to quickly leverage mature AI capabilities without high R&D costs. This promotes a shift from buying technology in pieces to a new model of ecosystem co-creation and value sharing.
The true value of commercial AI lies not in technological iteration but in deployment across real scenarios and business enablement. SUNMI's all-scenario solutions are deeply integrated into core areas like retail sales assistance, restaurant ordering, and kitchen management. AI technology seamlessly blends with in-store business processes, addressing key pain points such as scattered data, inefficient operations, and high costs. This transforms intelligent capabilities into core productivity, helping merchants cut costs, improve efficiency, and make smarter decisions.
Core value of commercial AI: Deep scenario focus, ecosystem collaboration, real-world impact
The ultimate goal of digital and intelligent transformation is to create real-world value. However, a single organization has its limits. Ecosystem collaboration is the key to unlocking the full value of this transformation. Through a partnership that brings together intelligent hardware, scenario-specific AI, high-quality carrier networks, and Huawei's cloud-network synergy, SUNMI has successfully scaled its solutions across various sectors, including retail, urban parking, and healthcare. This underscores the power of ecosystem collaboration in driving long-term B2B growth.
In retail stores, the inability to capture and scale high-quality salesperson experience is a major obstacles to performance growth. SUNMI has worked with ecosystem partners to develop an AI-driven precision member marketing solution. This solution uses portable intelligent hardware to fit seamlessly into sales staff's daily workflows, collecting store communications and transaction data in a compliant, encrypted manner.
Figure 1: Voice AI capabilities help sales staff boost conversion rates
The solution leverages carriers' high-speed, stable networks to ensure smooth payment transactions and real-time data synchronization, achieving data interoperability and efficient management. Its AI algorithm accurately breaks down sales scripts, customer needs, and key deal-closing factors to build a brand-specific sales knowledge base. Additionally, an intelligent Q&A robot helps sales staff close deals more efficiently (Figure 1). This solution turns fragmented individual sales experience into reusable, ever-improving digital brand assets, delivering a dual jump in store efficiency and conversion rates.
In urban roadside parking management, the traditional manual approach is inefficient, costly, and inconvenient for drivers. To address this, SUNMI has worked with ecosystem partners to build an integrated smart solution that brings together AI, devices, networks, and payment, powered by carriers' stable, ubiquitous networks.
With SUNMI's intelligent devices, parking staff can perform AI-enabled license plate recognition and automatic billing in milliseconds, replacing inefficient and error-prone manual work. The carrier network ensures real-time data synchronization for accurate billing and efficient management. The solution also adds SoftPOS one-touch payment to create a complete closed-loop service process that includes AI recognition, automatic billing, and easy payment (Figure 2).
Figure 2: On-device AI for smart payment in roadside parking
SUNMI's unified cloud management platform enables centralized remote control of thousands of devices and fee collectors across the city, significantly cutting labor and O&M costs. This drives parking management away from manual, broad-brush operations toward AI-driven, refined, smart management.
In healthcare, traditional mobile workflows are cumbersome, and manual entry of medical records is inefficient, severely limiting the efficiency and quality of diagnostic and treatment services. SUNMI uses carriers' secure private networks and Huawei Cloud infrastructure to build a lightweight AI + B2B healthcare collaborative solution.
Medical staff use SUNMI's intelligent devices to automatically capture and structure key medical information, providing accurate data to support clinical decisions. The carrier's low-latency, high-security private network ensures stable, compliant healthcare operations, freeing professionals from repetitive tasks so they can focus on core clinical work. This solution helps hospitals improve management efficiency by over 40%, delivering on the core goals of lower costs, higher efficiency, and better care quality.
The true value of technology is unlocked through real-world deployment. The core purpose of ecosystem collaboration is to make digital and intelligent capabilities accessible to brick-and-mortar industries. SUNMI uses IoT intelligent hardware as the entry point for all-domain data, the cloud platform as the hub for collaborative management, and scenario-specific AI as the core computing engine. This streamlines the entire process from data collection and intelligent analysis to business decision-making and execution. Whether in retail, healthcare, or parking management, SUNMI prioritizes adaptation to real scenarios and delivering practical value, weaving AI deeply into customers' daily operations and moving from technology concepts to real value.
Looking ahead, the long-term success of B2B digital and intelligent transformation depends on collaboration and value co-creation across the industry. SUNMI remains committed to "enabling partners, co-creating the ecosystem". By delving into the core technologies of BIoT and scenario-specific AI, and opening up its technical and ecosystem resources, SUNMI works closely with Huawei, leading carriers, and industry customers to break down technical barriers, integrate industry resources, and steadily lower the barrier to digital and intelligent transformation for brick-and-mortar businesses.
In the future, SUNMI will drive the three-stage upgrade of offline commerce: IoT all-domain connectivity, AI enablement, and RWA digital credit. This will help more merchants achieve full digital, intelligent, and asset transformation. Together with its global ecosystem partners, SUNMI will create a new paradigm for intelligent commerce built on collaboration and shared value.
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