Welcome

A new era of vigorous worldwide development has arrived for the fixed broadband industry, bringing rapid advances in ultra-broadband technology including Gigaband. Ultra-HD video, Smart Home, Industry 4.0, and other technologies and applications, which are exploding in numbers. The world's leading operators are reinventing the industry in partnership with content creators, consumer electronic manufacturers, and Internet service providers to explore new frontiers in the 21st century. Our common goal is to create an increasingly intelligent and convenient lifestyle and workplace.

The Ultra-broadband Forum is a platform for discussions between futurists, business leaders, and technology pioneers that span across a variety of industries. The world's top operators will come together with broadband industry stakeholders to exchange ideas on innovation, best practices, and models for sustainable growth.

Let's exchange our thoughts on future innovations and cooperate to unlock the potential of the broadband industry, to Build a Better Connected World together.

Download Invitation



Speakers

  • Houlin_Zhao

    Co-Vice Chair of the Broadband Commission
    ITU Secretary-General

  • Eric Xu

    Deputy Chairman of the Board, Rotating CEO
    Huawei

  • Enrique Blanco

    Global CTO
    Telefonica

  • Brad Templeton

    Singularity University

  • Ryan Ding

    Executive Director of the Board President, Products & Solutions
    Huawei

  • Jose Angel Cabrera García

    Deputy Director of Networks and Telecommunications Operators

  • Wangshenqing

    President of Global Marketing and Solutions Sales, Carrier Business Group.
    Huawei

  • Paul Berriman

    Group Chief Technology Officer
    PCCW & HKT Group

  • Daniel Brower

    TAB(Technology Architecture Blueprint)Vice President
    DT

  • Kwang Chul Choi

    VPof Media Contents Department, KT

  • Peter Lagergren

    Director of IP & Transmission
    TeliaSonera

  • Steen Krogh Nielsen

    Chief Architect, Network Strategy
    TDC

  • Peter Lam

    Managing Director of Engineering
    PCCW-HKT

  • Guru Parulkar

    Executive Director ON.Lab
    ONOS

  • Paul Scanlan

    President of Business & Network Consulting
    Huawei

  • Antonio Elizondo Armengol

    Senior Manager of Virtualization Strategy and Technology
    Telefonica

  • JASIM ALAWADI

    Vice President of Network Infrastructure & Services
    du

  • Yan Bin Zhang

    Chief Engineer of CATR (China Academy of Telecommunication Research)
    MIIT

  • Stephen Saunders

    Founder and CEO
    Light Reading

  • Mark Newman

    Chief Research Officer,
    Ovum Telecoms & Media

  • Mark Winther

    VP
    IDC

  • MATT YARDLEY

    Partner of Analysys Mason

  • Benjamin Silva

    Senior vice president, Global video solutions Huawei

  • Dr. Frank J. Effenberger

    Vice President and Fellow Fixed Access Network Laboratory, Futurewei Technologies, Inc.
    Huawei

  • Xinbing Tang

    CTO of fixed Network BU
    Huawei

  • Ignacio Martin

    Director of Digital Home
    Telefonica

  • Ayush

    Senior Vice President, CTO-Networks Business Unit,
    Huawei

  • Mike Blanche

    Manager for Telecoms Strategic Partnership​s,
    Google

  • Gabriela Styf Sjoman

    VP,
    Engineering & Telecom Italia Group Labs

  • Mircea Damian

    Director of DOCSIS Engineering
    Liberty Global

Top 6 reasons to attend UBBF 2015

One of the largest event for the broadband industry, an open platform for communication

Top leaders and experts to analyze the industry trend

Hot topics to stimulate ideas

Release global broadband experience whitepaper and vMOS

Exhibition hall to demonstrate future living with broadband

Closed-door roundtable for video content providers and operators


Global Broadband Experience Whitepaper

Are you satisfied with your broadband experience?

Do you know what the best broadband experience is?

Do you know how to provide the best broadband experience to your customers?

All the answers are in the whitepaper...

Country Rankings

Definition of Best Broadband Experience

Best Practices


vMOS to Measure & Standardize Video Viewing Experience

Top 3 factors affecting people's video viewing experience

Zero loss in watching

Zero wait in operating

High video quality


Booth Exhibition

Experience the ubiquitous Gigabit broadband, immersive 4K video, Smart Home, and other services beyond your imagination

Business transformation

Services for future living

Network re-architecture

Joint exhibition


Agenda

DAY 1(8th,Sept.): Video, Smart home and Ecosystem in Gigaband World

Time
Topic
Speaker
09:00-09:05
Opening video
Paul Michael Scanlan, Huawei
09:05-09:10
Welcome speech from the Broadband Commission
Zhao Houlin, Co-Vice Chair of the Broadband Commission
09:10-09:20
Welcome speech from Telefonica
Enrique Blanco, Global CTO,Telefonica
09:20-09:40
Welcome speech from Huawei
Eric Xu, Rotating CEO, Huawei
09:40-09:55
Broadband deployment in Spain
Jose Angel Cabrera García, Deputy Director of Networks and Telecommunications Operators
09:55-10:20
Exponential Technology,The Singularity and Broadband
Brad Templeton, Chair of networks and computing, Singularity University
10:20-10:40
UBB 2020, Towards the Gigaband World
Ryan Ding, President of Products & Solutions, Huawei
10:40-11:10
Coffee Break & Booth Visit
11:10-11:30
IPTV best practice: KT Olleh TV
Kwang Chul Choi, VPof Media Contents Department, KT
11:30-11:50
BT Sport-reinventing BT's approach to IT
Howard Watson, Chief Architect , BT
11:50-12:10
Is There Hope For Carrier-Operated VOD Services?
Mihai Crasneanu, CEO, GreyJuiceLab
12:10-12:30
Beyond connectivity, Towards video life
Ted Hsiung, CMO, Digital Home Product Line, Software BU, Huawei
12:30-13:00
Panel Discussion: How can operators achieve business success in the video era of "experience is king"?
Host: Benjamin Silva;
Panelist: Howard Watson, Kwang Chul Choi, Ted Hsiung,Christopher Peri, Anuraj Goonetilleke
13:00-14:00
Lunch & Booth Visit
14:00-14:30
Team building
14:30-14:50
U-vMOS Benchmarking Video Experience
Ken Wang, President of Global Marketing and Solutions Sales, Huawei
14:50-15:20
Broadband development based on user experience: global broadband experience scorecard
Mark Newman, Chief Research Officer, OVUM
15:20-15:40
The Smart Home opportunity for telcos
Ignacio Martin, the Marketing and Partnerships´Director of Smart Home, Telefonica
15:40-16:00
Smart Home exploration and practice: HKT Smartliving
Peter Lam, Managing Director of Engineering, PCCW-HKT
16:00-16:30
Coffee Break & Booth Visit
16:30-16:50
Smart Home prospect: views from the home appliances industry
Miao Wang, Manager of Standard R&D, Haier
16:50-17:20
Beyond Population, Exploit New Blue Ocean
Ian Valentine, Principal consultant, Huawei
17:10 -17:40
Panel Discussion: Is Smart Home a bubble or an opportunity?
Host: Ian Valentine
Panelist: Ignacio Martin, Peter Lam, Mark Newman, Jack Zhu
17:40-18:30
Booth Visit
19:00-21:00
Dinner

DAY 2(9th,Sept.): Network Reconstruction, Access Innovation

Time
Topic
Speaker
09:00-09:05
Opening video
Ayush Sharma, Huawei
09:05-09:25
Dancing with The OTT Wolves:Monetize the Data Reality
Mark A.Winther, VP of IDC
09:25-09:45
From datacentre to user - content and access network partnerships
Mike Blanche, Manager for Telecoms Strategic Partnership​s for Google
09:45-10:05
Evolutionary Network Modernization For Gigaband
Daniel tang, Huawei Fixed network CTO
10:05-10:25
CT and IT architecture reconstruction based on software
Antonio Elizondo Armengol, Senior Manager of Virtualization Strategy and Technology, Telefonica unica
10:25-10:45
The software defined operator: What's Next
Daniel Brower, VP of Technology Architecture Blueprint, DT
10:45-11:15
Coffee Break & Booth Visit
11:15-11:35
Central Office Re-architected as Datacenter (CORD)
Guru Parulkar, Executive Director of ONOS
11:35-11:55
Network Transformation
Gabriela Styf Sjoman, VP, Engineering & Telecom Italia Group Labs
11:55-12:15
TeliaSonera Network Transformation for simplified network
Peter Lagergren, Director of IP & Transmission, TeliaSonera Group
12:15-12:35
Re-Building The Ultra Broadband Era
JASIM ALAWADI, VP-Network Infrastructure & Services, du
12:35-13:05
Panel Discussion: Next-generation network: disruption or evolution?
Host: Ayush Sharma
Panelist:Antonio Elizondo Armengo, Daniel Brower,Guru Parulkar,Gabriela Styf Sjoman,Stephen Saunders LR CEO
13:05-14:00
Lunch & Booth Visit
14:00-14:30
Team building
14:30-14:50
Giga speeds on coax – transformation of TDCs coax networks
Steen Krogh Nielsen, chief architect, TDC
14:50-15:10
Ultra-Broadband with FTTH and 10Gbps GPON at PCCW-HKT
Paul Berriman, Chief Technology Officer, PCCW & HKT Group
15:10-15:30
Access Network Evolution Strategy
Mircea Damian,Director of DOCSIS Engineering,Liberty Global
15:30-15:50
Innovation of ultra-broadband access technology
Frank Effenberger, Vice President and Fellow, Fixed Access Network Laboratory, Huawei
15:50-16:10
Coffee Break & Booth Visit
16:10-16:30
OTE NGA Network Development: A Correct Strategy Pays Back even in Times of Crisis
Dr. Christos Vasilopoulos, Head of Fixed Access Network Planning, OTE
16:30-16:50
Broadband China Strategy and its Implementation
Yanbin Zhang, Chief Engineer of CATR (China Academy of Telecommunication Research), MIIT
16:50-17:10
From encouraging competition to promoting investment: new direction for regulatory policies
Matt Yardley, Partner at Analysys Mason
Booth Visit

Location