Issue 12（04/2012）
It's all about success! We aim to help you understand the industry better, with operator interviews, success stories and other accounts from industry insiders on what it takes to succeed in the fiercely competitive market.
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Editorial
User experience matters
Ding Yun, CEO of Carrier Network Business Group: In the MBB era, subscribers are being enticed to ask for more. But when it comes to user experience, it’s always the human elements that matter – speed, quality, freedom, simplicity and sharing.
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Voices from Operators
Bell Canada: Mobility rings true
With the world’s highest smartphone penetration rate and a low population density, staying profitable is far from easy. Stephen Howe, Bell Canada’s CTO, explains how the operator is doing just that.
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TELUS more
Ibrahim Gedeon, CTO of TELUS: Spectrum is a resource, period. You can treat it with respect and optimize it or you can abuse it and always be lacking.
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Tao of Business
Traffic operation: Converting data into value
Traffic operation utilizes a smart pipe to build up an information exchange platform that aims to offer better information services so that data traffic increases in a monetized fashion. In other words, it converts 1’s and 0’s into value.
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VAS transformation: Vision into action
Operators must transform their VAS infrastructure, service offerings, and business models if they wish to turn threats from Internet and OTT providers into opportunities.
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Second-screen: The next phase of television
The era of passive television viewing is fading as viewers increasingly comment & interact on their second screens. Learn how operators & vendors can profit from this trend.
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Perspectives
Beyond the specs: User experience
Users now have the final say in steering industry development; it is vitally important that they are given the means to quickly and easily access mobile networking.
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The connected possibilities of mobile broadband
This adapted white paper discusses strategies and concepts that will help carriers stay ubiquitous and profitable in the mobile broadband era.
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Winners
KPN International: Expanding the European information superhighway to 100G
Jasper Snijder, Managing Director of KPN International: The leading coherent 100G commercial application enables us to secure large bandwidth and high stability requirements on our network and serve our customers even better.
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Smart: Innovatively making Telco 2.0 a reality
Despite an ARPU of four U.S. dollars per subscriber, Smart Communications spent its twentieth year (2011) in an enviable position. Learn more about how they have achieved this.
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China Mobile Hubei: Smart operations, tangible value
Modular Internet cache has enabled China Mobile Hubei to effectively smarten its perations through reduced & rerouted network traffic, which has enhanced its network speed, user experiences, and subscriber base.
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Telenor: Fastest ever mobile network swap in Europe
Telenor and Huawei made history by completely swapping the operator’s home-market mobile network in record time, but it was far from easy.
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