For many, the prospect of not having access to the cloud is unthinkable. After all, who wouldn't be drawn to an on-demand, scalable, and highly flexible service? It's a service that drives business by facilitating collaboration, fostering innovation while improving responsiveness and agility. Not surprisingly, growth in cloud uptake is strong – and it's getting stronger. According to Gartner2 , the percentage of organizations using cloud is set to reach 85% in 2019, up from 58% in 2016. Supporting this growth presents huge market potential for carriers.
To further tap the B2B market, a good approach for carriers is to adjust their business models to suit their existing strengths. This includes creating cloud-based platforms to serve governments, public utility departments, as well as large and medium-sized enterprises. This is conducive to business innovation and facilitates the digital transformation of different verticals. Many carriers are making inroads into cloud, including China Telecom eCloud, Deutsche Telekom Open Telecom Cloud, as well as the "Cloud of Clouds" strategy of British Telecom.
In 2016, Telefónica helped Angeles Hospital, Mexico's third largest healthcare provider, to migrate its Digital Doctor service to the "Telefonica Open Cloud" platform. The purpose was to help the hospital to flexibly expand its business, efficiently cope with soaring traffic, and manage data amid rising demand for the Digital Doctor service. The new platform provides users with innovative online medical services, such as storage of medical images, faster response times for medical queries, and local payment support. It also allows patients to manage their personal information, identify nearby doctors, and consult medical professionals via video or online chat.
Another area where cloud makes a discernible difference is with the Geographic Information System (GIS), something that all governments heavily rely on in the management of cities. GIS is widely used across government departments, such as planning, land, environmental protection, water resource, and forestry. However, these systems are very often developed in silos, stifling data sharing and cross-department collaboration. Through the use of cloud, China Telecom Xuzhou helped the local government to integrate all GIS resources into a single cloud. This improved collaboration, enabled faster emergency response times, and ensured more efficient city management.