As ever, success depends on consumer reaction. If coverage is less than expected, if service is interrupted, or if speed is slow, end user disenchantment can lose subscribers faster than costly advertising attracts. At present, the user satisfaction goals of a majority of mobile broadband operators encounter any or all of the following network obstacles:
For successful broadband network deployment, service continuity and enhanced bandwidth become essential to ensuring positive user experience.
Given the same number of sites, UMTS900 can provide a wider coverage than other solutions. The common connection layer allows mobile broadband networks to provide continuous coverage and continuous broadband access services for mobile users.
Japan was one of the first countries to deploy mobile broadband the related networks of these countries are the most mature and widely deployed. Routine traffic statistics from NTT DoCoMo, an operator in Japan, show that approximately 70 percent of their traffic is generated indoors, including homes, office buildings, restaurants, shopping malls, and hot spots. Based on this data, similar traffic patterns may also apply to future mobile broadband networks i.e., the indoor coverage quality of mobile broadband networks will determine the primary experience for most users.
Development of technologies is driven by user demand and is therefore irrevocably related to user consumption. Even so, as users gain increasing access to information, their consumption habits will slowly vary. For example, ten years ago, users were satisfied with simple Web 1.0 network browsers merely to obtain information through Web pages. Today, vastly richer and increasingly interactive services such as blogs, instant messaging services (QQ and MSN, P2P, YouTube, RSS and more) dominate the Internet. Over the last few years, the Internet has reinvented itself in terms of content as well as external applications. Users shift from passively receiving information to actively creating information, and the applications extend beyond software developers to embrace average network users. This transformation is underpinned by an advancing number of open and powerful application programming interfaces (APIs) and various powerful software development kits (SDKs) that integrate APIs. These APIs and SDKs provide progressively lower degrees of coupling, an increasing number of personalized development platforms, tools, and interfaces, and strong system scalability and maintainability.