“Mate what-a phone” Huawei launching the 6-inch Mate7 in Australia
“Mate what-a phone” Huawei launching the 6-inch Mate7
in Australia
A new ultrafast 4G Cat6 smartphone with superior single-touch fingerprint technology
[Sydney, 11 November, 2014]: Huawei today announced their flagship device, Huawei Mate7, at an exclusive event held in Sydney, Australia. Mate7, featuring a new single-touch fingerprint technology, a big 6-inch screen with FHD display for enhanced entertainment viewing, a slimmer 7.9mm body for increased comfort, a more powerful octa-core chipset for superior performance and a longer-lasting 4100 mAh battery. Huawei Mate7 is the latest big-screen smartphone from Huawei as it showcased its big ambitions to be one of the top smartphone vendors in the world.
“We are proud to offer one of the fastest and most enjoyable big-screen smartphone experiences for Australian consumers. It’s a symbol of our relentless commitment for innovation and making it possible for people everywhere to enjoy our premium quality products,” said Howard Chen, Managing Director Consumer Business Group at Huawei Australia. “Huawei Mate7 leads the big-screen pack with smarter and faster 4G Cat6 performance, impressive battery power efficiency, and outstanding convenience with its superior single-touch fingerprint technology.”
Ben McIntosh, Sales Director at Vodafone, said, “It’s become apparent that Australians love big and fast 4G smartphones and the Huawei Mate7 certainly delivers. As we carry our lives around in these smartphones nowadays, Huawei’s new fingerprint technology is right on the button, offering consumers’ greater piece of mind and protection.”
Single-touch fingerprint
Huawei Mate7 is a 6-inch smartphone with instant single-touch fingerprint access to put an end to password fatigue. It enables users to unlock the phone at least 80% faster than devices that use a slower sweeping recognition option. Located on the back of the handset and measuring 9.16mm x 9.16mm, the reader supports up to five sets of different fingerprint records which can be allocated to normal and guest modes, so a user can switch modes to enhance protection when securing private applications or photo albums. It has a higher 508PPI ratio for enhanced reader accuracy so there’s no need to swipe repeatedly before being able to unlock the device. Encrypted data of the fingerprint is stored within the chipset for better protection and prevents direct access by third-parties.
Smart battery performance
Boasting octa-core architecture Mate7 has an intelligent Huawei Kirin 925 processor made up of four large A15 1.8 GHz and four small A7 1.3 GHz chipsets which are activated in different configurations depending on the power needs of a specific app or function so the smartphone can be smarter with power management. Huawei Mate7 saves up to 50% of the battery by automatically using smaller A7 cores to power standard apps that consumers use at least 80% of the time and kicking in the larger A15 during high-performance use such as gaming. The processor will also automatically activate additional cores when it detects that 85% to 95% of a single core’s processing capability is being used.
Running on a high density 4100 mAh Li-Polymer battery, Mate7 manages to fit a huge battery in the slim body for more than two days of non-stop normal use. With Huawei’s proprietary power-saving technology, Mate7 provides three power saving modes – normal, smart, and ultra power saving.
Largest screen design
A rare find for smartphones of this size, a big 6-inch screen with FHD display, Huawei Mate7 is made up of more than 95% metal and features an interior structure made of a strong aluminum alloy for superior heat reduction. At only 7.9mm slim and weighing 185g, it has an ergonomically curved back for easier operation with just one hand and an ultra-narrow 2.9mm bezel that delivers a compelling screen-to-body ratio of 83%.
Mate7 comes in two colours: Obsidian black and Amber gold.
Incredibly sharp
With a 6-inch FHD in-cell LTPS display that consumes less power and JDI IPS-NEO technology for an impressive 1500:1 high contrast ratio, Mate7 delivers incredibly sharp images. It has a 13MP rear-facing camera to capture better party photos in low lighting with Sony’s 4th generation BSI sensor and f/2.0 aperture.
Availability
The recommended retail price of Huawei Mate7 in Amber Gold (3GB RAM and 32GB ROM) is $699, to be available from Monday 17 November, via Harvey Norman and JB Hi-Fi stores across Australia.
The Huawei Mate7 in Obsidian Black (2GB RAM and 16GB ROM) will be available from Vodafone via Dick Smith stores, pricing and exact launch date to be announced shortly.
About Huawei Consumer Business Group
As at the end of 2013, Huawei’s products and services are deployed in over 170 countries, serving more than one third of the world’s population. Huawei has also established more than 16 R&D centers around the world in countries such as the United States, Germany, Sweden, Russia, India, and China. One of Huawei’s three business groups, Huawei Consumer Business Group (BG) provides a range of products including mobile phones, mobile broadband (MBB) devices, home devices and cloud services. With more than 20 years of rich business expertise in the information and communications technology (ICT) sector, an extensive global network, vast global business operations and partners, Huawei Consumer BG is dedicated to bringing the latest technology to consumers, offering a world of possibilities and creating extraordinary experiences for people everywhere.
About Huawei Australia
Huawei is a leading information and communications technology (ICT) solutions provider with the vision to enrich life through communication. Half of the Australian population already use some sort of Huawei product for their telecommunications needs.